Become endless

It took me a bit to formalize this. I’ve talked to friends, colleagues, and family members (even if they still don’t understand what I do), to myself (a lot), that I should or shouldn’t start this new chapter of my life with this big project and a huge responsibility.

I sketched different scenarios, possibilities, and structures, and I barely sabotaged myself on overcomplicating things since I love a perfect scenario for my projects. I think I’m way better at doing more uncomplicated and straightforward projects than before, and there’s only one reason behind it: the purpose.

I’ve seen many creative people telling other creative people what to do, what success recipe to follow, what trend to emulate, or to say to people they would only succeed if they found their niche or if they have an impeccable portfolio. I unintentionally proved myself and others wrong by not following those “recommendations”. I was taking steps that I believed, guiding myself intuitively through my career, focusing on my superpower that no one could have but me. Not fitting is about being yourself. I could access it because I knew where I was putting my foot into. Yes, self-awareness.

It started early, around 17-18, before I began consistent therapy: I was curious to understand why people do what they do. What are people's motivations in life? And also mine. My drive to understand people on a deeper level started there, and it unlocked for me so many opportunities and experiences that only pushed me forward. And honestly, that is the base of brand strategy and communication: you have to understand people. But as they say: “people can only meet you, as deeply as they’ve met themselves”.

I understood I came to this life as a non-stop curious human being to explore areas of the mind, the heart and the soul. I could design the life I wanted to live. Or at least try to pursue it. And that’s what I think a good life should be lived: with awareness of your previous and next steps aligned with your calling - which also requires a lot of internal talk.

So that’s why I introduce you to Endless-ID Community: a space for creatives who are willing to be themselves but better — constantly evolving their identity skills to have way more confidence in life.